About Us

Founded in London in 2020, BY LUWA is a contemporary womenswear brand led by a small female run team, dedicated to creating accessible premium pieces for your next occasion. Collections are inspired by our love for 90s silhouettes and minimal aesthetics and each piece is carefully crafted to celebrate the diverse female form through timeless body conscious styles.

Our mission is to slow down fashion with limited releases that can be worn from day to night and last for a lifetime.